‘Buy Now, Pay Later’ Schemes Examined by the CJEU under the Consumer Credit Directive

On 17 October 2024, the Court of Justice of the European Union (the “CJEU”) delivered a ruling in the case of Riverty GmbH (legal successor of Arvato Finance BV) v MI (Case C-409/23), on the qualification of the so-called ‘buy-now-pay-later’ (“BNPL”) schemes, where consumers purchase goods or services and are able to postpone payment, in the context of consumer credit rules applicable at European Union level by way of Directive 2008/48/EC Of the European Parliament and of the Council of 23 April 2008 on credit agreements for consumers (the “Consumer Credit Directive” or the ”Directive”).

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